Baking Good
Holland Bloorview Kids’ Hospital

The Holland Bloorview Kids’ Rehabilitation Hospital helps children with serious injuries find ways of living with their conditions. And rather than being a place of sadness, it is a wonderful facility, filled with positivity and hope. Every day, they are teaching resilience and strength. We partnered with them to show just how much their young patients are capable of. Created for a shoestring budget, this heartwarming campaign made its all the way to Canada’s largest morning show and countless articles across the country.

Creative Collaborators:
Brian Allen: ACD
Natee Likitsuwankool: Art Director
Deric Moore – Copywriter